What is "yashi"

Yashi is a location-focused advertising platform that targets and optimizes mobile and web video advertising inventory through its real-time media buying platform. On February 2nd, 2015, Yashi was acquired by Nexstar Broadcasting Group for $33 million.

Yashi was co-founded in 2007 by CEO Jay Gould and CRO, Caitlin Gould. The company was named to Inc. Magazine's Inc. 5000 list of the Fastest-Growing Private Companies in America for four consecutive years in 2012, 2013, 2014, and 2015, and was ranked #903, #1,093, #1151, and #726 respectively. The company’s headquarters are in Toms River, New Jersey.