What is "wvkc"

WVKC (90.7 FM) is a 1,000-watt radio station in Galesburg, Illinois. Knox College is the station licensee, authorized by the Federal Communications Commission.

WVKC is a student-operated radio station of Knox College. The call letters were originally chosen to stand for "The Voice of Knox College", although that catchphrase is not in active use. WVKC was known as "Radio-Free Galesburg" until as recently as 2005, when students decided on "No Sale Radio," again emphasizing that WVKC is a non-commercial, not-for-profit organization. In 2006, students opted to change the name to simply "The Voice," a slogan used by the station in the 1970s and 1980s.