What is "hoepla"

Hoepla ("Whoops") was a Dutch experimental cultural television show broadcast in 1967. It aimed at a young teenage audience and was notable for being unpredictable and risky in its subject matter, featuring reports, performances, declarations, and interviews that tied in with the subversive atmosphere of the Provo movement. Three episodes were made for the VPRO, and the show caused national controversy when a naked woman, Phil Bloom appeared on the show, being the first time this happened on Dutch television. A fourth episode was taped but did not air until 2008. The show was written and produced by the team of Wim T. Schippers, Wim van der Linden, Willem de Ridder, and Hans Verhagen.