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blurb
Longman Dictionary of Contemporary English
blurb
noun
EXAMPLES FROM CORPUS
▪ According to the official blurb, it means more consistent and comfortable shifting with improved performance and fuel economy.
▪ As for the blurb, do not read it.
▪ Complex measures can not readily be turned into simply stated, understandable ballot blurbs.
▪ I scanned the xeroxed blurbs and reviews.
▪ Nature is a kind of poetry for him; an Ecosphere is a book jacket blurb about the real thing.
▪ The aim, says the blurb, is to develop other publishing and ancestor-tracing businesses.
▪ The Arizona Daily Star carried one short blurb in the back pages, but that was it.
Douglas Harper's Etymology Dictionary
blurb

used by U.S. scholar Brander Matthews (1852-1929) in 1906 in "American Character;" popularized 1907 by U.S. humorist Frank Gelett Burgess (1866-1951). Originally mocking excessive praise printed on book jackets.\n\nGelett Burgess, whose recent little book, "Are You a Bromide?" has been referred to above, then entertained the guests with some characteristic flashes of Burgessian humor. Referring to the word "blurb" on the wrapper of his book he said: "To 'blurb' is to make a sound like a publisher. The blurb was invented by Frank A. Munsey when he wrote on the front of his magazine in red ink 'I consider this number of Munsey's the hottest pie that ever came out of my bakery.' ... A blurb is a check drawn on Fame, and it is seldom honored.["]

["Publishers' Weekly," May 18, 1907]

Wiktionary
blurb

n. A short description of a book, film, musical work, or other product written and used for promotional purposes. vb. To write or quote something in a #Noun

WordNet
blurb

n. a promotional statement (as found on the dust jackets of books); "the author got all his friends to write blurbs for his book" [syn: endorsement, indorsement]

Wikipedia
Blurb

A blurb is a short promotional piece accompanying a creative work. It may be written by the author or publisher or quote praise from others. Blurbs were originally printed on the back or rear dust-jacket of a book, and are now found on DVD and video cases, web portals, and news websites. A blurb may introduce a newspaper or magazine feature story.

Usage examples of "blurb".

Hugo Gernsback, the publisher, was moved to write a special editorial instead of the customary blurb for this story.

The blurb mocks itself: Van knows its buoyant blitheness reflects only his own first raptures at Ardis, not his later discovery that life always mixes radiance and remorse.

A book can be produced in a slipshod manner or it can have a repulsive book jacket, or include blurbs that give away the plot or clearly indicate that the blurb writer didn follow the plot.

If you sell a story to a magazine you may feel it is incompetently illustrated, or dislike the blurb, or worry about misprints.

There, squeezed in among elections, bounties, union warnings, draft notices, tax bulletins, was the brief blurb on Claron.

The blurb had been sponsored by the Langstretch Detective Agency, which in turn started Floyt fretting over Alacrity and wondering what was happening to him.

Contrast its restrained tone with, say, the products of modern advertising, political speeches, authoritative theological pronouncements - or for that matter the blurb on the cover of this book.

And when blurbs to that effect became available from other authors and critics, Little, Brown put them on postcards and dispatched another series of three.

I need to know if you sent any copies out for blurbs without telling me?

Softened up and spoonfed by these glutinous blurbs, the actors then fell refreshed into the carping, spite-crammed dialogue, which gave them the chance to express their real feelings about each other.

The blurb was worded to persuade cynics like me that hiring an escort was no iffier than hiring a carpet shampooer, and a lot more fun.

To be made even triter than the original Book of the Fortnight, and its gurgling blurbs?

Janusz, the Rasputin lookalike outlaw, appeared in a forthright Wanted blurb.

A DRAGON IN THE LAND OF DRAGONS, as The New fork Times had uncharacteristically blurbed it If we could just get the dragon to eat its own tail .

As I shuffled down the aisle with my Orwell and my pint, and as an hysterical voice-over blurbed the coming attractions ('.