Crossword clues for atmospherics
Longman Dictionary of Contemporary English
Wiktionary
n. radio interference caused by pulses of electromagnetic radiation in the atmosphere as the result of lightning and other events (both natural and man-made)
WordNet
n. a crackling or hissing noise cause by electrical interference [syn: static, atmospheric static]
Wikipedia
In marketing the term atmospherics is used to describe the discipline of designing commercial spaces. Atmospherics was coined by Philip Kotler in a 1973 article in the Journal of Retailing.
Kotler argues that the tangible product is only a small part of the total consumption package. Buyers respond to the total product, which include services, warranties, packaging, advertising, financing, pleasantries, images and so on. Atmospherics covers three major art forms important to retail: architecture: exterior structure, interior design, and the design of window displays. The atmosphere of a commercial space performs three functions: creating attention, messages (communication) and affect.
The term atmosphere is a term borrowed from architecture. Space designed to make people feel a certain way. This is apparent in cathedrals, which inspire a feeling of spiritual awe.
Kotler provides two definitions of atmospherics. It is the "conscious designing of space to create certain effects in buyers" or more precise, "the effort to design buying environments to produce specific emotional effects in the buyer that enhance purchase probability".
Atmospherics is a qualitative construct that encompasses four of the main senses, with the exclusion of taste. The atmosphere of a commercial space can be divided in the intended atmosphere: the designed space; and the perceived atmosphere: the consumer's perception of that space.
Atmospherics is a relevant marketing tool where the product is purchased of consumed and where the seller has design options. These are generally retail spaces such as shops and restaurants, but also libraries, religious buildings, civic buildings and so on.
Atmospherics is more relevant as the number of competitive outlets increase and where product or price differences are small. Kotler presents atmospherics as an important concept in the positioning of the value offering. Atmospherics is also considered more relevant where product and services are targeted at specific buyer groups.
Kotler proposes a causal chain, connecting atmosphere and purchase probability:
- Sensory qualities of space surrounding purchase object
- Buyer's perception of the sensory qualities
- Effect of perceived sensory qualities
- Impact of buyers modified information and affective state
Atmospherics is a collection of Bass Communion music released by library music company Bruton Music> and distributed to media companies for use in television and radio programs. Some of the pieces are extracts and remixes of tracks from other Bass Communion albums.
It was never commercially available.
Usage examples of "atmospherics".
Water and atmospherics will take precedence over everything, and they are global phenomena.
The light was more than sufficient, but the different colors in the bands caused the colors on the surface to seem distorted and oddly not quite right, and atmospherics further twisted it into odd wavy bands on the water.
Anchors and hell to pay with atmospherics, stream flow, and natural drainage and seepage.
He had discarded the chlorinating equipment, rerigged the old atmospherics, located the ship's position in space, tried to plot a course, and sent out carefully guarded signals—which had worked.
He had discarded the chlorinating equipment, rerigged the old atmospherics, located the ship's position in space, tried to plot a course, and sent out carefully guarded signals-which had worked.
He had discarded the chlorinating equipment, rerigged the old atmospherics, located the ship’s position in space, tried to plot a course, and sent out carefully guarded signals--which had worked.
It wasn't easy, angling in and coming down on the second deck from the top, but it was the only reasonable landing area not obscured by rigging ropes or screwed up by atmospherics, and she tried for it.
Thinking of the secret, I look at the television set, but the atmospherics are wrong tonight for messages, and it's probably too late for the haphazard programming they put out now.